Caldera: Stories of Change

Caldera is a non-profit that provides underserved youth with the opportunity to express themselves through art and music. The focus of their 2017 annual Stories of Change fundraiser was the word "journey" and the nonprofit wanted to showcase the unique paths one may take to discover Caldera. The visual direction for the event centered around a custom typeface that illustrates the idea of paths, connections and intersections. 

Responsibilities included concepting the visual direction, developing a custom typeface, designing and overseeing production of the printed invitations, exploration into space design and event planning through signage and decor.

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Agency  //  Wieden + Kennedy
Creative Manager  //  Patrick Nistler