CONCEPT, ART DIRECTION
Nest takes everyday items in your home and re-imagines them to create thoughtfully designed products. Tasked with creating social content for three months in one three-day shoot, I aimed to capture the products in homes that were just as beautiful as the products and show how the products can fit into any room of the modern family home. To highlight the product themselves and showcase how they work better together, the products were also captured in a studio environment. These photos blend seamlessly to create a highly-curated social feed.
Deliverables included 36+ social posts for Instagram, Twitter, Facebook and Pinterest; 12 Instagram Stories; and 10 Instagram carousels.